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The LOTUS wax bar + esthetics
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Today, we're excited to introduce THE LOTUS, a new brand identity that better communicates who we are and what we do.
The Lotus is a plant that belongs to the Nelumbo genus, and it has been connected with purity, rebirth and divinity. The lotus flower symbolizes rising from a dark place into beauty and rebirth, as this is precisely how a lotus flower grows and precisely and we personally grow as women.
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